Radhika Arora is a proven leader in business development and strategy with an impressive track record of increasing profits and expanding market share. She has had tremendous success in establishing a lasting presence in varied market segments, identifying growth opportunities in new emerging applications, and initiating strong business alliances. She is equally skilled at directing cross-functional teams to manage the complete product life cycle. Radhika currently serves as Director, Product Marketing at onsemi. She manages the Automotive Marketing team, driving the strategy for Automotive with a focus on image sensors. Her efforts have led to onsemi having far-reaching impacts on the bottom line. Before that, Radhika served as Product Line Manager within the Image Sensor Group at onsemi, where she managed the Internet of Things/Scanning product line growing it into a critical and highly profitable segment. Radhika also founded a Non-Profit Organization - Suncharged. The organization focuses on enriching lives and improving productivity in rural India through means of alternative and sustainable energy solutions.